In previous articles (here and here), I introduced TapestryWorks’ SNAPP framework which covers a wide range of principles from behavioural economics and applied psychology that Continue Reading
I’ve been reading several behavioural science books over recent weeks, and here is a quick summary of the different themes and topics they cover. Under Continue Reading
This is a very readable book that looks at the messengers rather than the message, and how some types of messenger are more effective than Continue Reading
A fascinating study was published this week, which measured levels of cheating by children in school tests (albeit in a very artificial environment). The conclusion Continue Reading