Pantone has just launched its colour of the year, following on from being optimistic and grounded in 2021, classic blue in 2020, and living coral Continue Reading
After a painful year, Pantone has announced their colours of 2021 with two rather than the normal single colour. The combination is said to “create Continue Reading
Coca-Cola recently sponsored an attempt to make rubbish bins more visible. Apart from the good cause of helping people find where to place their rubbish, Continue Reading
I’ve written previously about the importance of colour as a brand asset (click here) and specifically about Cadbury’s battle to trademark Pantone 2865c (the Cadbury Continue Reading