“… but here a jolly Verse crown’d with ivy and with holly; That tells of winter’s tales and mirth …. And thus throughout, with Christmas Continue Reading
Pantone has just launched its colour of the year, following on from being optimistic and grounded in 2021, classic blue in 2020, and living coral Continue Reading
“Values are social cultural products – the mental programming that people have consciously or unconsciously learned to guide their life as effective members of that Continue Reading
I wrote about Mastercard’s use of colour, taste and sound two years ago (read here) when they launched a new sensory branding strategy. Recently, they Continue Reading