On a recent cinema trip, I was having dinner with friends and we ordered Tiger which came in a tall bottle with “Bedok” printed below Continue Reading
In Thinking, Fast And Slow, Daniel Kahneman provides an overall metaphor for human thinking as well as describing a long list of heuristics (mental rules Continue Reading
I have written often on the psychology of money (click here, here and here). A recent study of payments answers some of my outstanding questions Continue Reading
Kellogg’s have just announced a redesign of their range of breakfast cereals in the UK and across Europe, and on first look it looks like Continue Reading