In You Have More Influence Than You Think, Vanessa Bohns explores how much social influence we all really have. The clue is in the subtitle Continue Reading
Having written about San Pellegrino’s new packaging design only days ago (read more here), I came across the new logo design of Oxford University Press Continue Reading
Earlier this year San Pellegrino launched a redesign of packaging for their range of sparkling juices. The old design was considered iconic by many, especially Continue Reading
In Greener Marketing, John Grant explores the evolving topic of sustainable marketing (although he is very clear that he prefers the phrase ‘green marketing’). The Continue Reading