In this uncertain world, we all want to have a clearer idea of the future that lies ahead for us, our communities and our businesses. But prediction is Continue Reading
TapestryWorks’ SNAPP framework is based on a behavioural economics framework comprising five key themes (read more here and here) and has been applied to pricing, Continue Reading
Governments and other organisations around the world are using data about Covid-19 testing and cases to inform strategic responses to the crisis and keep the Continue Reading
Market research still uses too many words, with most approaches continuing to focus on question and answer approaches to understanding human behaviour. However, we know Continue Reading