The story of Santa Claus goes back to the third century. The mythology of Saint Nicholas is the precursor of the story of Santa Claus, Continue Reading
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If you want to know more about the psychology of perception, then Deviate is a good place to start and a good companion to Richard Continue Reading
What are the differences between System 1 and System 2, and what this means for market research? While it’s a helpful analogy for the different Continue Reading