As an advocate of visualization in research and more broadly, I enjoyed a recent article that highlights that comic books and graphic novels are not Continue Reading
I tend to run away from anything that uses the word architecture (or architect) unless it relates to building real buildings. Having said that, the Continue Reading
After attending a WARC seminar on marketing effectiveness last month, I left with a strong impression that many recent findings in marketing science are struggling Continue Reading
As communication channels and styles evolve, it’s worth reviewing how digital communication works and what that means for brands, businesses, and researchers. Brands are increasingly Continue Reading