In Behavioural Economics for Business, Bri Williams provides a good overview of behavioural economics, the key mental heuristics (biases) that businesses should know and many Continue Reading
A recent review of the field of facial coding, including the use of artificial intelligence to predict emotional states, concludes that there is little scientific Continue Reading
Designers understand the greater power of recognition over recall, which is why interfaces for complex systems use familiar iconography and layouts (think of the design Continue Reading
Coca-Cola recently sponsored an attempt to make rubbish bins more visible. Apart from the good cause of helping people find where to place their rubbish, Continue Reading